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The difference between Raster & Vector Graphics:

Raster Graphics (such as photographs), also known as bitmap images, are made of pixels. They have a fixed resolution and cannot be resized larger without losing quality. Common bitmap file formats end in: .gif .jpg .png .tiff & .bmp.

Vector Graphics are images that have been created in a drawing program such as Adobe Illustrator or CorelDraw. They use paths to create lines and curves at connecting points called "nodes" to store the graphic's information mathematically. Vector art is resolution independent; whether you enlarge or shrink the image, the output quality is never compromised. This is why logos should always be created in vector art format.

Vector graphics are necessary to cut vinyl lettering.


Common vector art file formats for include: .ai, .cdr, .eps, .svg & .pdf.
Understanding raster graphics v.s. vector graphics is important in choosing which design program to use for a particular project. Logos should always be created in vector art formatso your logo will be scalable without losing quality.


If your logo was never a vector, or if the original art file has been lost, the only alternative is to have a professional graphic artist recreate the logo from scratch in a vector art drawing program.

   
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